How to Choose the Best Local SEO Company In today’s digital world, having a strong online presence is essential for businesses of all sizes. Local SEO is important for attracting customers from specific targeted locations. So, how do you choose the best local SEO company to deliver results and support your growth? Here are some key tips to assist you. Assess Their Experience and Expertise Start by analyzing the agency’s experience in local SEO. A trustworthy SEO marketing agency should have a solid record of helping businesses enhance their local search rankings. Look for case studies, customer reviews, and samples of their previous work. It’s good to choose an agency that specializes in your industry, as they will be familiar with your niche’s specific challenges and details. Check Their Approach to Local SEO The leading SEO agency will implement a customized strategy that highlights improving your Google Business Profile, boosting local citations, and ensuring your website is optimized for mobile devices. Inquire about their strategies for reaching your local audience and how they plan to track success. Avoid agencies that claim to deliver quick results, since SEO is a gradual process that requires consistent effort. Transparency in Their Strategies Transparency is a key indicator of a trustworthy SEO marketing agency. Confirm that they are honest about the strategies they use, including keyword optimization, link building, and content marketing. Stay away from agencies that use black-hat SEO techniques, as they can lead to penalties from search engines. Evaluate Communication and Support A trustworthy local SEO agency needs to prioritize effective communication. They should regularly update you on the status of your campaign and be readily available to answer your questions. Strong teamwork is essential for aligning your business objectives with their strategic plans. Consider Pricing and ROI Although cost is an important factor, don’t choose a company based only on their pricing. Prioritize the value they offer instead. The best SEO agency will enhance your local presence and boost organic traffic, ensuring a solid return on investment. Check Reviews and Reputation Client feedback and ratings play an essential role in considering an agency. Look for agencies that have received positive reviews and maintain a strong online presence. An agency that indicates its expertise by achieving high rankings in search results is typically a reliable choice. Conclusion Choosing the right local SEO company can greatly enhance your online presence and drive business growth. By evaluating their experience, approach, transparency, and reputation. You can confidently select an SEO marketing agency that aligns with your goals and delivers sustainable results. You might also like…. How to Choose the Best Local SEO Company You might also like…. 21Jan … 21Jan … 13Jan …

Top Rated Lead Generation Agency in India: Why Choose Digit Cure? In today’s competitive digital world, generating high-quality leads is essential to the success of any business. If you are looking for a top Lead Generation Agency in India, Digit Cure is your ideal choice. As a reliable partner, we focus on providing innovative and results-oriented strategies customized to meet your specific business requirements. Whether you’re targeting local customers or expanding globally, our proficiency in paid advertising, SEO, email marketing, and social media Ensures a consistent flow of leads. Why Choose Digit Cure? At Digit Cure, we combine advanced technology with specified methods to enhance your return on investment. As a social media lead generation agency and PPC lead generation agency, We are committed to delivering measurable results that drive your business goals forward. Comprehensive Lead Generation Services Here’s an overview of the services that set us apart: 1. Paid Advertising Paid ads are an effective way to quickly attract leads. We focus on creating precise campaigns on various platforms to connect with the right audience when it matters most. Google Ads: Focusing on targeted keywords helps your ads reach users who are looking for your products or services. This increases conversions and reduces advertising costs. YouTube Ads: Use video to engage your audience with both skippable and non-skippable ads, sponsored cards, and in-stream ads. Social Media Ads: Target specific groups on platforms such as Facebook, Instagram, LinkedIn, and TikTok. We identify your audience based on age, location, or interests to boost engagement. 2. Email Marketing Email is still one of the best methods to engage leads and build long-term relationships. Email Campaigns: We create custom email sequences that provide value, including helpful information and special deals. Newsletters: Update your audience on your brand, industry changes, and special offers to build loyalty. 3. Search Engine Optimization (SEO) SEO is a long-term investment that pays dividends by boosting organic visibility. On-Page SEO: From keyword optimization to meta tags, we enhance your website’s structure for better rankings. Off-Page SEO: Building high-quality backlinks and improving your online presence ensures your site gains credibility and authority in search results. 4. Social Media Marketing As a trusted social media lead generation agency, we help you build an authentic connection with your audience. Organic Reach: Our team crafts engaging content and manages interactions to create a vibrant social media presence. Social Media Ads: Paid campaigns on social platforms amplify your reach and drive traffic to your website or landing pages. Why Digit Cure is the Perfect Choice Expertise Across Channels: As a leading PPC lead generation agency, we combine paid campaigns with organic strategies for maximum impact. Custom Solutions: Every business is unique, and we tailor our strategies to meet your specific goals. Proven Results: From small startups to established enterprises, our clients have achieved measurable growth with our lead generation services. Partner with Digit Cure Today Choosing the best Lead Generation Agency in India is essential for your business’s success. At Digit Cure, we focus on providing effective strategies that help businesses succeed in a tough market. Whether you require paid ads, email marketing, or SEO, we have the skills to help your growth. Ready to supercharge your leads? Contact Digit Cure today and experience the difference of working with India’s top-rated lead generation agency. You might also like…. Top Rated Lead Generation Agency in India: Why Choose Digit Cure? You might also like…. 21Jan … 13Jan … 27Dec …

Top 5 AI Tools That Boost SEO Ranking in 2025

Best SEO strategies that Google rewards Introduction Creating a professional website is crucial for establishing a strong online presence. When selecting the right web design company in Goa, you need to ensure they align with your business goals and deliver high-quality results. Here’s a step-by-step guide to help you make the right choice: 1. Understand Your Needs Before approaching a web design company, identify your website goals. Are you looking for an e-commerce platform, a portfolio website, or a business website in Goa? Clear requirements help you communicate effectively with potential companies. 2. Evaluate Their Portfolio A professional web design company in Goa will have an impressive portfolio showcasing previous projects. Review their designs for creativity, user-friendliness, and responsiveness. This helps you gauge their expertise in delivering quality work. 3. Check Client Testimonials and Reviews Read client reviews to understand their experiences. A company with positive feedback for professional web design in Goa is more likely to meet your expectations. Testimonials provide insights into their reliability and customer service. 4. Consider Their Technical Expertise Ensure the company is proficient in modern web design tools and technologies. Ask if they specialize in responsive design, SEO integration, and content management systems. 5. Discuss Pricing and Timelines Cost is a significant factor when choosing web design in Goa. Request detailed quotations and ensure there are no hidden charges. Confirm the timelines for project completion to avoid delays. 6. Focus on After-Sales Support A reliable web design company offers maintenance and support services after the website goes live. Ensure they assist with updates, bug fixes, and future enhancements. 7. Assess Their Communication Skills Effective communication ensures your vision is understood and implemented. Choose a company that listens to your ideas and provides constructive suggestions. 8. Verify Their Knowledge of SEO A good web design goes beyond aesthetics. The company should understand SEO principles to ensure your business website in Goa ranks well on search engines. 9. Local Expertise Opting for a company based in Goa can be beneficial as they understand the local market and audience preferences. They can offer tailored solutions for your business. By following these steps, you can select a web design partner that delivers a high-performing, visually appealing website for your business. Choose wisely and invest in a company that aligns with your brand values and goals. You might also like…. How to Choose the Right Web Design Company in Goa for Your Business You might also like…. 27Dec … 17Aug … 17Aug …

5 Reasons Why Small Businesses should take up Digital Marketing. Introduction “Big businesses start small“, but do all small businesses turn big? Very few can make their existence and presence in the market – a world of high competition. Most small businesses go with traditional ways of marketing and end up spending a lot of money with low results. Digital Marketing is just the thing you need to boost your business. In simple terms, Digital marketing is the marketing of products or services using digital technologies on the Internet, and here are some reasons why! A very affordable and advanced way to take your business ahead, not every small business has a big budget to invest in marketing. Imagine spending 1,30,000 INR (source: seriouslysimplemarketing.com) on advertising using broadcast, newspapers, magazines and mails, when you can save up to 80% on the same using Digital Marketing. (This does mean you save a lot to invest in other aspects of your business) There are 2 Billion active members on Facebook itself! Facebook owns 3 of the top 6 social media being Instagram, WhatsApp and Facebook messenger. Now, that’s a wide community to look for. A stronger online presence will lead to high exposure. The insights in social media platforms provide a great way to target the right audience based on age, interest, country and time. Almost everyone uses mobile phones and tablets. Using strategies and tactics to support such easily accessible devices will add on as tremendous growth support. Digital content, especially with images and videos, generate high – 650% of engagement. B2B is growing fast, so is their priority for visual content. Three-fourths of B2B prefer visual content over any traditional sources. Why do you prefer a product over the other? How do you make an opinion on whether to visit a place? How do you trust a service? Reviews! These act as social proof of any business online. Good reviews builds up trust and your solutions to bad reviews helps building trust. It educates your audience to make smarter purchasing decisions. High engagements lead to more growth, helping you attract more leads through search engines. Small businesses face heavy competition not just from other small businesses, but also from large corporations and industry giants. So, Digital marketing provides you with a platform to show your audience, how you are different from the rest and you stand amongst your competition list. You can make Google fall in love with your business by using the SEO strategies it provides for optimizing your website contents and monitoring. Now, we have a bunch of reasons why small businesses should take up Digital marketing. So when are you starting a journey to make a difference with this smart step? You might also like…. 5 Reasons Why Small Businesses should take up Digital Marketing. You might also like…. 17Aug 5 Reasons Why Small Businesses should take up Digital Marketing. 17Aug Best SEO strategies that Google rewards 17Aug Google Algorithm Ranking Factors For The Year 2020

Best SEO strategies that Google rewards Introduction Let’s start with the most basic and often question, “What is SEO?” SEO stands for search engine optimization i.e. optimizing your website that makes it more attractive to search engines to get organic or un-paid traffic from the search engine results page. Google is the biggest search engine and appearing the first page on the top of Google search results is like a holy grail. It does mean that google loves the website and rewards it in tremendous amounts. Revealing the top SEO strategies that Google rewards the most! With these, you’ll have the ability to boost your SEO and rank higher.   Content with Optimized Keywords Start with keyword research before you even start writing. A keyword in digital marketing is a word or a group of words an internet user uses to perform a search in a search engine or search bar. Google prefers quality over quantity, by quality content we refer to the content which is most relevant and also useful to your visitors. According to Moz, the first page of Google captures 71% of search traffic clicks and has been reported to be as high as 92% in recent years. Aiming for high-quality content with optimized keywords (keywords with large search volumes) can help you rank higher.   Meta Description Tags & Alt Tags  One of the most basic SEO strategies is to have a proper Meta description and properly used alt tags on your images. A Meta description is a snippet – a tag in HTML – which summarizes the page’s content. Search engines show the Meta description in search results mostly when the searched-for phrase is within the description, so optimizing the meta description is essential for on-page SEO. Alt tags are applied to images, to provide a text alternative for search engines. This strategy is most advantageous for an e-commerce store search engine rankings.   Users Experience  You will appreciate an app or website with easy to use features, in short, a user-friendly interface, so does Google. Taking this a little further user experience also depends on site routes and loading time, quite an obvious statement right? Since most of the users use a smartphone your site or web app must be mobile-friendly. More than 2.5 billion people use a smartphone in today’s date, you surely don’t want to miss out on this opportunity.   Backlink Creation A backlink is a link that is referred from another website to your website. Backlinks are also known as referring domains and commonly called hyperlinks, incoming links or inbound links. Its importance in simple words, more you connect to the other websites of your industry, higher you ranked by google website crawlers, higher is your Website Credibility or Website Trust and gaining traffic via each backlink. Website crawler is an Internet bot that systematically browses the World Wide Web, typically for Web indexing.   Paid Promotion on Social Media and Republishing Social media is a widespread community online making it a great tool to increase traffic. Most social media platforms have a promotional advertisement option for driving traffic to your website. Growing the traffic to your site via social media will help your ranking on Google as well. Republishing is the most rarely used tactics of SEO. Ironically, it is the most rewarded technique by Google. Republishing content is a smart way to get the most out of the work you’ve already done either by republishing an old content to another website or by reusing it to make a new one. You might also like…. Best SEO strategies that Google rewards You might also like…. 17Aug Best SEO strategies that Google rewards 17Aug Google Algorithm Ranking Factors For The Year 2020 17Aug Do not make these 5 Content Optimization Mistakes Ever.

Do not make these 5 Content Optimization Mistakes Ever. Introduction Do you do create content or do SEO? Then we are going to tell you the most common mistakes and as a bonus, tips to optimize to it. Developing content and posting isn’t just enough when you aim to get leads. One might be writing great content and load the content with keywords to reach more audience but if you do these mistakes you need to get it fixed sooner. The listed mistakes are often are small yet effective things that are ignored.  Headlines are the face of your content Having headlines and titles that do not describe your content or doesn’t match with the content you probably are annoying your audience. Also keeping long titles isn’t worth it. Coping or keeping the headlines the same as other contents of a similar kind give a negative impression. Tips:  Headlines are the face to your content, so choose them wisely. Spend time to research on the type of headlines used for similar content and frame your heading. Make sure the headlines short or of a single sentence. Be descriptive, the headline should give an overview of what the content is all about. At the same time be creative, use headlines that make your audience want to visit your content. Learn more option Not having a link to let your audience know you have more amazing content will just limit your audience to that content itself. On the other hand not when the audience doesn’t understand some particular terms they would probably switch to some other website where they can find something is a relatively simpler context. Tips Let your visitors know you offer them something they can’t find on other websites, they will desire to hear more from you and stay connected. You can do this by either mentioning them in the content and providing a link or by displaying some list of content related to the search. If you don’t anticipate a reader’s desire to learn more, he might bounce to other sites to see if they offer more resources. Also, provide links to specific words that might need an explanation. Review Edit Update Repeat The audience wants new content every moment or content that is up to date with the present. Similarly, every new content gets old way too fast. Contents not reviewed over time might lead to information of the past that is incorrect at present dates except for graphs and data. Having errors or draft posted effect presenting the developer of the content to be too inactive and not sincere to his/her work. Tips : Review your content on a timely basis. Update it with new information or just add links to new content that has a mention in the old ones. keep the content updated with a different presentation like video, infographics, and blogs. Listen to your audience, but before that make sure you give your audience a negligible amount of errors in your content. Clarity, not Generality Clarity is “the quality of being coherent and intelligible”. Consider reading content that has no clarity as to what message it wants to convey. Would you even see or read half of the content? Likewise, audiences judge the content in a few seconds of visiting it. In that case, you need to be clear. Secondly, preferences differ and that’s ok. Know who your audience, you don’t have to attract everyone but the potential customers only. Tips Do not shift from the niche of your heading. Too much information isn’t good. Be precise on what to portray in your content. Build the content structure to attract only your potential audience rest will make your way to new visitors. Constantly study your audience, know their preferences what they search to know what kind of content you should b making. Prospects to Customers If you don’t give the audience a feeling of what it’s like to do business with you, you won’t transform prospects to customers. There can be new visitors to any content that you have. If you don’t show what your products and services are somewhere you still loose information. Tip Again study your audience. When you influence your website visitants to keep up with everything you publish, you’re able to build the relationships that will build your business. The right content and copy help your prospects imagine what it’s like to buy from you or keep listening to you. Put in some demos and user-generated content about why your product or service will give them the transformation they desire.  So, now that you know the mistakes you have been making, grab on this perfect time to take look at all of the work you’ve done into your website so far and make it even better. You might also like…. Do not make these 5 Content Optimization Mistakes Ever. You might also like…. 17Aug Do not make these 5 Content Optimization Mistakes Ever. 17Aug How to improve your social media with Pinterest, Quora & Reddit 17Aug How to use blogs to improve your ranking on search engines?

Do not make these 5 Content Optimization Mistakes Ever. Introduction Many small businesses around the world have not understood the importance of their social media presence. It is very important to take a little effort to grow proper responses through the right networks in social media. It can give a lot of benefits in the long term. The advantages of social media are worthy to build up the business. You can provide and improve customer service to your business. Through this, you can communicate with the customers and retain them. A brilliant social media strategy can drive business growth to a great extent. In this article let us see how to improve your social media with Pinterest, Quora, and Reddit. Pinterest: When approaching social media platforms to increase your visibility, you have to understand its users. When we talk about social media platforms, it will seem like every other social media platform is the same. But in reality, each social media platform is different. The major differentiating factor is the audience of each social platform. For instance, Pinterest has a hundred million active users over 500 billion Pinterest pins. Another amazing fact is that 80% of Pinterest users are women. Most of the pins are created and shared by women.  About 60% of Pinterest users are under the age of 40 and also 60% of Pinterest users belong to the United States of America. Reading the demographics of Pinterest, you would have convinced the fact that every social media platforms are different. You can know the demographics of any social media platform if you have a business account. You can connect information on the unique audience with the help of Analytics. You can get much relevant information and knowledge about the people, the gender and the language they speak. Create content for the respective users in an appealing manner and search-friendly descriptions and know the plugins on the website.  So, to improve the social media in Pinterest are as follows 1. Know well about the visibility of the Pinterest 2. Create the content for the users  3. Install the plugins of the website. 4. As it is used as the search engine, friendly descriptions are necessary. Quora: The ultimate mission of Quora is to share and grow knowledge. It connects people who know a particular subject and the other persons who are seeking knowledge. It gets the right question, the right answer to the right person at the right time. These answers are the outcome of the experiment, subjective and opinions. Quora uses AI to do all these. You can freely ask your question to the intended person. As days go, Quora learns with experience and expertise to direct the questions to the right person. So to improve the social media in Quora are as follows You can improve leadership thought in Quora Develop content marketing Reach and influence with Quora ads Know the demographics Increase your subject expertise Fine-tune your language skills Reddit You will know credit as a content-sharing site. Social media platforms will share relevant articles and pictures. Questions are also asked and answered. Other leaders on the social media platform can promote or demote it. It has worked doubt on an egalitarian system in which the popular content will get more votes and appear on the homepage. The poor quality and spammy content will get negative waves and become less visible. All the online platforms, credit is very easy to join for anyone. There is no compulsion that you have to link it to the email address. But anyone who seriously wants to use it will have a validated email. This will make them eligible to start gaining Credit Karma. If you get a good Karma score it will make you a legitimate Redditor. The main work in this media platform is to use it effectively. It is broken into many subreddits. According to the user’s interest, they will subscribe to it. There are over 2 million subscribers who are actively using it. To improve social media in credit are as follows The relevance of the countries is more important than the volume Make the content popular Improve language skills Increase the Karma score Use backlinks using credit You might also like…. 5 Reasons Why Small Businesses should take up Digital Marketing. You might also like…. 17Aug … 17Aug … 17Aug …

Do not make these 5 Content Optimization Mistakes Ever. Introduction For many online users across the globe, Google is the first stop when they trying to look for anything they want. No matter what type of website you are having you need to rank in search engines to get noticed from users and that is the hardest thing to achieve these days. Lots of SEO pundits are employing different strategies to get better rankings for their website and blogging is one of the options to get better rankings in search engines. You may wonder whether blogging helps SEO? Yes but blogging alone is not the reason for your SEO factor. Blogging will help your SEO because it helps in numerous ways to improve your search engine rankings. If you have a blog and that is updated with high-quality and relevant contents it will make a huge difference in your website performance in search engines. Apart from these, there is a list of a few ways that your blog will help to improve your website’s ranking. Blogging keeps your website fresh and current: If a user happens to see a website that hasn’t been updated over the years then he/she might probably lose trust in the information that he/she is seeing. The user may think the company that the website represents has gone out of the business completely. Google too doesn’t want to deliver out of date information to its users. Practically you don’t have any necessity to update your home page regularly but the blog is the tool to add fresh and relevant content to your website regularly.  The blog will help you to keep the user to stay at your website longer: Google’s main aim is to provide the relevant information to its users that they are looking for. If a user searches for particular topic and immediately return to homepage then google will assume that the user finding it irrelevant information for this particular topic but on another hand, if the user clicks the particular website and stayed there for a particular period then Google will assume that the website is providing relevant information for the user and will provide better indexing.  If someone visits your website and found the quality and relevant content on your blog site then he/she will spend some time reading those blogs and will tend to come again and again. Hence it will increase the dwell time which helps you to get even better rankings for your website. Recent researches also point out that long blog posts tend to perform better than short-term posts that are 2000 words long. Blogs will allow you to target long-tail keywords: Businesses mainly doing SEO to rank their website for relevant keywords which helps their leads and potential customers to understand their business in a better manner. In this competitive market, most brands will look for longer and specific keywords that are relevant to their business. These types of keywords are called long-tail keywords. Blogs seem to be the perfect way to target those keywords. Blogging provides an opportunity for interlinking: Links and interlinks are very much important for your SEO and it is very easy to create those since you are doing it on your own. You can probably get internal link possibilities for your website once you start publishing blogs. This will help you to use your keyword to tell google which page you are linking. Not adding internal links to websites is the common problem done by many experts and if you can avoid those means you will get better rankings for your website in search engines.  A blog will help you to connect with your audience: A blog is not only meant for internal linking purpose but quality, relevant and informative contents in your blog will be loved by your audience and they will share in their social media which will bring more traffic to your website. It will prompt your audience to visit your site again and again which will automatically increase the dwell time. When you get traffic from repeated visitors’ google will increase your authority level in their algorithms. The success of your website depends on the repeated visitors visiting your website and get connected with it. A good blog will help you to make those connections and help you to build a continued relationship with your target audience.  You might also like…. 5 Reasons Why Small Businesses should take up Digital Marketing. You might also like…. 17Aug … 17Aug … 17Aug …

Do not make these 5 Content Optimization Mistakes Ever. Introduction Before knowing about lead generation on social media, you should know about leads. Well! Leads can be defined in simple terms as the potential consumers who show interest in your product and offer you their contact information so that you can follow them with some more relevant information. Then these leads can be passed on to the sales department. Nowadays much importance is given the generation of leads on social media. Most of the decision-makers do not respond to cold calls but they are often ready to have a good conversation on social media platforms. At present, more than 60% of internet users are present on social media. They use it every day offering huge amounts of data to the platforms which is extremely useful for lead generation. It can be easily used by marketers for targeting their audience. There are some reasons why lead generation from social media is growing in popularity. Have a look at these reasons: 1. Search engine marketing has become very difficult and with every update, it is getting even tougher. 2. A new website needs a huge budget for getting good rankings with keywords. In social media, low-cost marketing is offered to a selected audience. Now when you know the reason behind the growing popularity of social media lead generation let’s get to know about some of the important facts that will help you in making a result-based social media plan for your business. 1. Social media lead generation has decreased costs for businesses by 45%. 2. Businesses achieved 24% more growth because of lead generation through social media. 3. More than 70% of the businesses utilized social media to generate leads in the year 2019. Thus, we can say that social media is not only helping your brand to grow but also connecting with existing consumers. If done perfectly by using relevant sites like Facebook, LinkedIn, Instagram, and Twitter, there is enormous growth in lead generation. Lead Generation Through Different Social Media Platforms Lead generation is bringing customers to your sales channel. It is not the same as selling. Earlier, lead generation involved sending surveys in the mall, filling some form in the back of the magazine, etc. but now things changed completely. Now lead generation involves good content, email opts ins, video marketing, and paid campaigns. It is easier as well as quicker to track and gather information from popular leads. With social media, the process has become even easier because of the information people share on a number of social media sites. Here are few things to keep in mind for lead generation using different social media sites. Facebook Lead Generation: 1) Obtaining a large number of leads on Facebook mainly implies running some paid ads. With varied changes in the algorithm of Facebook, it is a bit difficult but cost-effective compared to AdWords or any other campaigning method. Keep in mind some tips for generating leads through Facebook: 2) Conducting a contest on Facebook is a big hit and it brings in a lot of attention. 3) Make a custom tab on your Facebook page, thereby making it best for capturing leads from Facebook. 4) Don’t look at your page only a way to get some likes and comments. If you want to use it as a lead generation tool, then it depends on the type of content you are posting, types of Ads, and tabs that you set up. Twitter Lead Generation: 1) Making use of Twitter for generating leads is still at a primitive stage. But still, you might have noticed that the promoted tweets are offered more priority. Follow these important tips for getting more leads through twitter: 2) Make use of twitter lead generation cards. 3) Include some eye-catching images. 4) Create an appealing copy. 5) Use some of the social media monitoring tools for tracking what people are saying about your brand. It helps you to gain on every lead generation opportunity. LinkedIn Lead Generation: 1) For the generation of B2B leads, LinkedIn is the best channel. It is directed mainly to businesses and professionals which makes it a natural lead generation tool. By following a streamlined process on LinkedIn, maximum benefits can be reaped. Here are few tips for lead generation through LinkedIn: 2) Provide a free sample which will help in making some highly qualified leads. 3) Incorporate LinkedIn as well as Inbound marketing with LinkedIn publishing. This will bring in more leads in the channels as compared to outbound tactics. 4) Integrate with SlideShare and give importance to the making of slide decks that are important for your target audience. Instagram Lead Generation: 1) Instagram is one of the fastest-growing social media platforms and is being used as a platform for generating leads. It can be used for the generation of potential leads. Tips for generating leads on Instagram are: 2) Never ignore the comments. 3) Make use of video clips as this is a relevant marketing tactic. But the video should be creative as well as highly entertaining. 4) Give some impressive Hashtags. Thus, we can say that social media is not just about branding. It is an effective channel for reaching potential customers. So, you must stop thinking of social media as a tool only for branding but also obtain enhanced value by utilizing them for lead generation. You might also like…. 5 Reasons Why Small Businesses should take up Digital Marketing. 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