How to add a business on Google Maps
How to Add a Business on Google Maps- 2026 Introduction In a world where almost every individual of different ages holds a mobile device in their hand, it is a no-brainer that you should be listing your business on local search. Research done by HubSpot has shown that 88% of searches for local businesses on a mobile device either result in a call or a visit to the business within 24 hours, and 72% of visitors who conducted a local search visited the store within five miles! These impressive figures highlight the importance of a local business developing a strong online presence. Aren’t these stats crazy? Wouldn’t you like to get your business listed online and increase your sales? You’re in the right place! In the first part of the blog, we learned about what Google My Business is all about. In this blog, we will learn a few tips on setting up and optimizing your Google My Business account. The first essential step towards SEO success is creating a Google My Business profile for your business or for the local companies that you are working with. In this part of the blog, we will explain the steps to create a profile on Google My Business and get your profile listed. Key Takeaways Local search is critical for business success – With 88% of local mobile searches resulting in calls or visits within 24 hours, having a Google My Business profile is essential for reaching local customers. Verification is mandatory – To fully manage your business listing on Google, you must complete the verification process by entering the code sent to your business address. NAP consistency is crucial – Ensure your Name, Address, and Phone number information is accurate and consistent across all platforms to improve local search rankings. Visual content drives engagement – Businesses with photos receive 42% more direction requests and 35% more website clicks, making visual content a powerful optimization tool. Reviews impact rankings – Responding to customer reviews and incorporating relevant keywords in replies significantly improves your GMB profile’s visibility in local search results. Regular updates keep you relevant – Posting updates about offers, events, products, and services helps engage your audience and maintains your freshness on Google Search and Maps. How to Create and Verify Your Google Business Profile Setting Up Your Profile Create a Google Account The first step is to create a business Google account, or you can use your existing Google account. Google accounts are simple to create and are available to everyone. Sign in to Google Business Profile Manager Once you create your Google Account or log in to your existing account, navigate to the Google Business Profile Manager and select your business profile option. Enter Your Business Information Search for your business name in the search bar. If it doesn’t appear, click “Add your business to Google” to create a new listing. If your business is already listed, claim it by clicking “Request Access” and follow the guided process. Add Business Name and Category Enter your business name ensuring it stands out and reflects the services you provide. Select the most relevant business category to help customers discover you when searching. Choose Your Business Type Indicate whether you operate an online store, have a physical location, or run a service-based business. You can select multiple types that apply to your operations. Add Your Website If you have a website or online store, add the URL to your profile. According to statistics, 97% of people research companies online before engaging. If you need help creating a professional website that integrates with your Google Business Profile, Digit Cure offers comprehensive web design and digital marketing services. Enter Business Address and Contact Details Add your physical business address where customers can visit. Ensure the information is accurate and position the map marker at your exact location. Include your business phone number so customers can easily reach you. Video Verification Process Google now requires video verification to confirm your business’s legitimacy. Follow these steps carefully to ensure approval. 1. Prepare Before Recording Before starting the verification process, ensure: Your business signboard (flex, LED board, or shop name) is installed and clearly visible The signboard name matches exactly with your Google Business Profile name Your shop/office is physically present and operational at the registered location The premises are clean, open, and staffed if possible Good lighting is available (daylight or adequate indoor lighting) You’re ready to record a continuous 1-2 minute video with no cuts, pauses, or editing 2. Start the Verification Process Open Chrome Browser on your PC or phone Go to Google Business Profile Manager Click “Get Verified” Choose “Video Verification” Click “Start Recording” If using PC: Scan the QR code to open your phone’s camera 3. Record Your Verification Video Record continuously in one single shot following this sequence: A. Show the Outside Area Stand outside your business premises Pan to show left-side surroundings (nearby shops, street landmarks) Pan to show right-side surroundings (adjacent businesses, street view) Show your main business signboard clearly B. Show the Entrance Display the door or shutter Open the door while recording (this is crucial) Enter inside the premises while recording C. Show Inside the Business Walk through your interior workspace Show product shelves, tools, equipment, or service areas Display any interior branding (logo boards, wall branding, signage) Show employees working (avoid close-up face shots) If possible, show your cash counter, POS system, or computer in use Demonstrate active business operation 4. Complete the Submission Keep your video under 2 minutes Press “Done” after completing the recording Submit the video for review How to Optimize Your Google My Business Profile If you want to improve the chances of your Google Business Profile listing ranking well on local search results, then optimizing your GMB Profile should be at the top of your priority SEO checklist. Your local ranking factors are determined by the following: Relevance: How well your Google My Business Profile listing matches a search Distance:



